Our perceived time is relative, but a glance at our watches shows unstoppable monotony which we so often would like to speed up our freeze infinitely. ICO plays with this contrast and creates a relationship between our perception and the real progression of time. A circular swipe on the watch face toggles between more faster or slower moving time intervals. The color of the watch face changes accordingly, derived from the colors of the sky or nature. Thus each moment becomes it's very own tempo.